Sharing the Business
Youngevity is a community of entrepreneurial spirits choosing to live life with intention and clarity. We work together as one team, taking conscious steps every day to move closer to our individual and collective goals. Sharing the business opportunity is a gift you can offer others—a gift that can impact lives on so many levels. Once you recognize that sharing the business is the way to connect and serve, you won’t feel the need to persuade and convince.
Building a team is rewarding on so many levels. You have the chance to transform someone’s life, both financially and emotionally. Many people don’t sponsor early in their direct selling career, because they think they need to know everything first. The reality is we never really know everything this profession, and we’re always learning and growing.
Sponsoring is about plugging your prospect into the systems and teaching them to do what you’re already doing. Simply listening and speaking authentically is the best way to begin a conversation about joining the business.
Imagine you’re sitting in a coffee shop, watching a Distributor present the Youngevity opportunity to a prospect. If you’re like most people, you might envision a professional, high energy individual doing most of the talking while the prospect listens. Obviously, Distributors give presentations every day, but many talk 80 percent of the time. That only leaves 20 percent of the time for listening. The kind of interaction rarely generates a rewarding, balanced partnership.
Sharing the business is a chance to learn more about your potential business partner, and you can do this through asking powerful questions. Through your questions, you shift from telling about your business opportunity to learning how the opportunity might serve them. In the process, you tear down the walls of resistance, mistrust and skepticism that many prospects hold.
How Do Prospects Evaluate Opportunities?
Before we dig into the key sponsoring steps, let’s take a moment to understand what a prospect looks at when considering an opportunity. Remember, these are from a prospect’s point of view, what’s most important to them. Now that you’re in this business, you may be inclined to share what’s important to you and why you got involved. But not everyone shares the same needs. Here are some things to consider when discussing the business opportunity:
Did they connect with you?
People join people. As such, the most important thing to a prospect is “did they connect with me and do they want to work with me?” To us, it may seem more important to know the company name, how long it’s been in business, who the founder is, etc. But this is a people business and connecting on an emotional level is the most powerful tool you have.
What Kind of Support is Provided?
Many people just aren’t sure they can do this. Regardless of the income opportunity, they want to know that you’ll always be there for them . They’ll have questions like:
- Do you have conference calls I can plug into?
- Do you have systems in place to help me be successful?
- Do you offer personal training?
- Does the company have training?
- Are you a good sponsor, will you help me?
Many new Distributors will be totally new to direct selling. Others may have had negative experiences somewhere else, where they didn’t have the support or training to be successful. They need to believe that you consider their success crucial and you’ll always provide the support and training to get them there.
Products and Earning Potential.
Once a prospect feels comfortable about YOU, they’ll start to start to wonder. . . Can I also sell these products? Just how much commission can I earn?
If you know they
- like the products
- see value in using the products regularly
- are coachable and willing to step outside their current comfort zones
They may be ready to lock arms as your new business partner.
Think back to the Building Your Network list. Who’s on that list that you’d like to invite along on this journey?
An important note as you share this business: Don’t prejudge. Everyone joins for different reasons—whether it’s income, something fun to do, being a part of a like-minded community, love of the products, etc. Uncovering your prospect’s needs and interests is key to exploring how this business fits their lifestyle. By connecting, serving and asking powerful questions, you’ll find your success.
We invite you to develop your “sponsoring skills” and explore different strategies so you can comfortably share this business with others. Are you ready to do what’s necessary to think like your prospect, present the opportunity, and overcome objections? All while guiding them through the decision-making process? Let’s go!
After watching your CARE Sponsoring Training Video, print these two documents that correspond with the training.
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